Hi, I'm Eugene

I help good ideas win the room.

I'm the Managing Director of HighSpark in Singapore. This is where I keep the story, the work and the writing.

My story →The writing

$480M⁺

raised by companies I've worked with

Forbes 30 Under 30 Asia, 2020

3M⁺

presentation views · top 1% SlideShare

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What I do

What I spend my days on.

Speaking & training

Masterclasses and workshops on pitching, messaging and visual storytelling.

Eugene Cheng presenting at an enterprise workshop

B2B GTM strategy

I help B2B teams explain complex products and make a stronger case for them.

Eugene Cheng in 2015, early HighSpark years

Entrepreneurship

I started HighSpark at 19 and have spent more than a decade figuring out how to build it.

I see the same problem in a lot of complex deals. The substance is there, but people leave the room unclear on the message. A sharper story and simpler slides give the idea a fair chance.

Eugene Cheng and Kai Xin Koh co-teaching a HighSpark masterclass — With Kai Xin, teaching a masterclass

Eugene Cheng in 2015, during HighSpark's early years — 2015, the early years

Where I come from

Started at 19, in a polytechnic classroom.

I started HighSpark with Kai Xin Koh in 2013, while we were still in polytechnic. We began with presentation design and incorporated the company in 2015.

More than a decade later, I still work on the same practical problem: helping people explain good ideas clearly. That work has taken me into rooms with teams at Nike, Mastercard, Oracle, Panasonic, Medtronic, DBS and SMU.

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